Shut, Petrushka, Durak… (ipostasi trikstera v rossiiskoi politicheskoi kommunikatsii)

Abstract

The Trickster archetype takes one of the key places not only in the history of culture, but also in the political and communication systems of nowadays. It finds a visible embodiment both in the informal political communication and in the institutionalized communication models. The article discusses the main forms of manifestation of this archetype in the images of Russian political leaders, its possible modifications, as well as the role of contemporary media in the replication of the image.